Michigan State University gets $25m from Billionaire Couple

Eli and Edythe Broad of the eponymous College of Business at Michigan State University surprised and delighted students and officials alike last weekend with the announcement of a $25 million “challenge donation” to kickstart a $1.5 billion fundraising goal which the institution hopes to achieve by the end of 2018.

Eli Broad is the architect of two Fortune 500 companies – KB Home and SunAmerica – and is a long time friend of the school. His connection with the institution is obvious in the name of the Business school and confirmed by the relationship report below, provided by Prospect Visual.

Broad - MSU

Proof yet again that an organization’s largest donors tend to be those who have strong relationships with them.

If you’re interested in finding out which prospective donors are most likely to become your donors, use relationship mapping to investigate which ones have strong connections to your institution. Contact the Prospect Visual team for a free demo to find out more.

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